The Villanova University online MBA program is designed to prepare professionals from a variety of backgrounds to take on real-world challenges and achieve their career goals. Every student should consider the best MBA concentration to move toward his or her objectives, whether that’s finance, marketing, analytics or strategic management. No matter your area of focus, however, you’ll need to complete a range of functional core classes that provide a well-rounded understanding of business principles and skills.
The requirements for earning an online MBA degree call for completing 48 credit hours over six semesters, including 15 in the functional core. To fulfill these requirements, students will choose among a variety of classes exploring vital lessons in business leadership. These courses provide a look into numerous aspects of an organization, showing professionals the wider impact of their work and fueling strategic thinking.
Performance Measurement and Reporting Fundamentals: A Global Accounting Perspective
Decision-makers need to be adept at turning a diverse body of information into focused initiatives that grow their business over time. Managers and other business leaders look for opportunities to enhance quantitative results from across business functions. By examining the output from these efforts and making adjustments, they keep an organization moving toward its goals for sustainable growth.
This course introduces students to methods for analyzing contributions along the value chain and assessing outcomes at all levels of an organization. Concentrating on applications for financial and management accounting, the class provides a detailed perspective into how performance impacts the bottom line. With the big picture in mind, professionals can take the next steps in optimizing business processes and executing long-term strategy.
Business Operations in the 21st Century
Companies are constantly looking for opportunities to boost their agility and efficiency in delivering goods and services to customers. Speed and reliability are only becoming increasingly important in today’s fast-paced, globalized business landscape where consumers always want more. Keeping up requires every phase of manufacturing and fulfillment to be calculated to meet growing expectations.
In this class, professionals explore the role that operations technology and management play in maintaining production systems at their peak performance. Students consider how to design and control these systems to fit the requirements of an enterprise. They learn the importance of setting clear objectives, seizing chances to improve procedures, judiciously allocating valuable resources and taking corrective measures when necessary.
Analyzing and Leveraging Data
Analytics has become a crucial aspect of how organizations in a wide range of industries learn more about their markets and customers. The demand for individuals with the technical know-how to glean actionable intelligence from extensive sets of quantitative findings continues to mount. A 2017 study from IBM projected a demand for 364,000 more data and analytics professionals in the United States by 2020, reaching a total of 2.7 million positions.
In this landscape, leaders have a significant advantage if they can pull meaningful strategic guidance from big data and understand the technology involved. Any professional can benefit from an introduction to business analytics in a course that emphasizes current tools and techniques. With strong skills in descriptive statistics, confidence intervals, hypothesis testing and regression analysis, students are on their way to meeting tomorrow’s challenges by developing data-driven approaches to business problems.
Strategic Marketing Management
As technology advances and new opportunities emerge, professionals must continue to think about the best way to market their business. Strategic marketing is about planning how an organization engages consumers, developing the most effective approach to communicating what it has to offer. Companies should operate from a clear understanding of their own position in the market, identify opportunities and set specific goals. With a target audience in mind and budget established, an organization can make the most of its resources to capture the attention of customers.
This course invites professionals to work out a marketing strategy that suits today’s complicated business environment. Putting current theory and revealing data to work, they gain experience in developing appealing programs that stay in line with the larger objectives of an organization.
Business leaders need to be conscious of how the moves they make affect the overall trajectory of their companies and value for shareholders. Becoming versed in corporate finance provides an invaluable awareness of how these issues play out in the real world. Students in this class learn about valuation techniques for establishing how much a company is worth, the planning process for capital budgeting, and methods for calculating risk and returns.
Looking at business through the lens of finance allows leaders to plan more effectively and offer proposals with a stronger sense of their potential outcomes. With exposure to advanced tools and useful models, professionals understand how to make wise decisions for financing and investment that might make the difference in an organization’s future.
Team Leadership and Group Dynamics
Advanced technical knowledge can be a major asset, but professionals should never underestimate the value of soft skills in the workplace. Through courses like this one, Villanova emphasizes the value of maintaining lines of communication and engaging in productive collaboration. Students learn how attention to these factors can pave the way to more successful projects and ultimately support major organizational objectives.
The class examines how interpersonal relationships and team dynamics affect managers’ decisions. By taking into account individual strengths and personal preferences, leaders can get the best out of each person under their supervision. To accomplish this, however, a manager must be highly skilled at getting ideas across, sensitive to diversity and capable of motivating others to commit to achieving shared goals.
Getting started in the Villanova online MBA program
Core courses are an essential part of the journey toward an MBA. Along the way, students learn how to make substantial contributions in today’s organizations. Students are exposed to the latest thinking in business strategy and the techniques they will need to advance in their careers. This is one part of a curriculum that’s constructed from start to finish to teach professionals illuminating theoretical concepts and offer experience in working with others on the tasks that are the lifeblood of today’s businesses.
The program begins with MBA fundamentals presented in a primer course that covers essential quantitative skills and concepts related to economics, statistics, accounting, finance and working with spreadsheets. Within their first two semesters, all students are also required to attend an on-campus Leadership Challenge. Capstones give students opportunities to gain hands-on experience in taking on business problems, including an option to take part in an international immersion.
To find out more about the Villanova MBA curriculum and learn how you can apply, visit the program page.