Earning a business analytics master’s degree can be a huge step toward a rewarding professional future at a wide range of organizations. Depending on your particular skill set, experience and interests, you may put what you learn about gathering and analyzing data to work in many different ways. As you discover the latest tools and strategies for capturing, storing, processing and analyzing quantitative information, you may also find the right data-driven career path for you.
Solve complex business problems as a data scientist
If you are interested in using your skills in statistics and computer science to address an organization’s most pressing questions, you may wish to pursue a data scientist position. In this role, you will be tasked with constructing the predictive models that transform raw data into actionable intelligence. Data scientists take on tasks like finding the most efficient way to aggregate data, creating algorithms to detect significant patterns, and scrubbing out any errors or misleading outliers.
To make the most of a career in data science, however, you must be ready to go beyond the hands-on tasks of manipulating data. Leaders in this area also need to be capable of communicating what they discover to decision-makers in a way that non-experts can comprehend. By conveying the findings that emerge out of complex algorithms in clear language and compelling visualizations, experts in data science offer influential guidance for the company’s long-term planning.
Maintain the information infrastructure as a data engineer
For those who want to work with quantitative information at a larger scale, a career in data engineering may be the best option for you. These professionals draw on their knowledge of storage solutions, computer science and software engineering to design and implement the infrastructure necessary for processing big-data sets. Based on the requirements of data scientists and the business as a whole, engineers put together systems for handling this information, including writing code that cleans up anomalies and makes it usable for business purposes.
Data architects are specialized data engineers who focus on assembling the technology to effectively and efficiently move quantitative information through the pipeline. They find the means to bring together information from multiple silos, pass it through layers of processing and ensure it gets to departments with specific analytics needs. Meanwhile, database administrators are responsible for storage, managing the systems that keep information both secure from intrusions and readily available to the data experts and departments who need it.
Find the value in data as an analyst
When an organization needs someone to discover a specific insight in the vast quantities of information gathered by its systems, it turns to a data analyst. A person in this role must have a keen understanding of how to find meaningful conclusions in the numbers drawing on best practices in the industry and customized to the unique requirements of the business. The analyst presents those findings to key decision-makers through reports or visualizations, succinctly communicating the most important takeaways.
Business analysts specifically concentrate on using their big data expertise to bridge the gap between a company’s wealth of quantitative information and its everyday operations. They provide straightforward recommendations about how the organization should proceed with plans for growth, innovation or improved efficiency. While strong communication and strategic insight are essential for analysts, greater expertise in data modeling, storage and processing means they can offer more informed suggestions to leadership.
Start on your career path with an advanced education
No matter what direction you want to take working with big data, you need a high-quality education. A master’s in analytics gives graduates an extensive grasp of the processes involved in collecting relevant information, scrubbing it and putting it to good use in plotting the future of a business. Whether you wish to pursue a career in data science, engineering or analysis, training in the latest principles, methods and tools will enable you to go after your goals.
Villanova University’s master’s in business analytics online program offers students a thorough understanding of big-data techniques that can be applied in a broad variety of contexts, across multiple roles and industries. They come out of the program ready to take real-world challenges after learning from expert faculty, acquiring hands-on experience with cutting-edge statistical software, and completing a capstone that calls for collaborating with a company on an analytics project. Visit the program page to find out more and learn how you can apply.
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